29. Stop the Discounting Trap: How to Book More Without Lowering Prices
Description
In today’s challenging economy, it’s easy to feel like the only way to keep your calendar full is by lowering your prices. But before you start slashing rates, consider the long-term impact this could have on your business.
Lower prices might attract more bookings in the short term, but they also bring in clients who are more focused on getting a deal than on valuing your work. This can lead to burnout, resentment, and a never-ending cycle of working harder for less.
What if there's a more effective strategy that not only fills your calendar but also allows you to raise your prices?
In this week’s podcast episode, I break down this market-proof strategy in detail.
Successful Creatives make the world brighter. Follow @theewingsstudio on instagram for weekly tips and tricks to uplevel your bookings and increase profits so that you can accomplish all of the goals on your heart.
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