Here’s what you don’t want the audience to say after you deliver your keynote: “I learned a lot.”

That’s you being stuck in the expert trap. 

As a keynote speaker, you’re there to provide an experience for the audience; to help them see something differently about themselves or their industry or their world; and to have them believe they can do it.

In this episode, I’m sharing 3 must-haves that will take your keynote from “just another talk” to a truly transformative experience for your audience.

You’ll hear behind-the-scenes from a keynote I recently gave called From Invisible to Influential: How I Found My Voice and Why Yours Matters More Than Ever.

Here’s what you’ll learn

• Why storytelling should always be at the core of your keynote (and the story I shared that had women coming up to me afterward saying how inspired they felt).
• How to use the “Rule of Three” to make your keynote easy to follow, memorable, and impactful.
• The importance of weaving in humor and audience participation - and how I planned both into my talk so they weren’t left to chance.

By the end of this episode, you’ll have a clear roadmap for how to design your keynote so it not only informs but truly transforms your audience.

✨ Ready to create your own keynote that’s powerful, inspiring, and totally YOU? Visit https://www.speakingyourbrand.com and schedule a call.

Links:

Show notes at https://www.speakingyourbrand.com/445/ 

Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

Schedule a consultation call: https://www.speakingyourbrand.com/contact/

Attend our 1-day in-person Speaking Accelerator workshop in Orlando: https://www.speakingyourbrand.com/orlando/ 

Connect on LinkedIn: https://www.linkedin.com/in/carolcox

Related Podcast Episodes:

• Episode 426: Every Talk Needs Humor: Here are 5 Ways to Make Your Audience Laugh
• Episode 422: How to Create a 10-Out-of-10 Keynote that Leaves Your Audience in Awe
• Episode 382: 3 Signs You're Stuck in the Expert Trap with Your Public Speaking
• Episode 288: A Framework for Creating a Signature Talk for Income and Impact

JOIN US: Our in-person Speaking Accelerator Workshop is coming up in Downtown Orlando on October 30, 2025. Create and practice your signature talk in one day using our proven framework, so you can confidently share your message and attract more opportunities. It's a fun, supportive environment where you get personalized feedback, professional photos, and more. Limited to 15 attendees. Get the details and secure your spot at https://www.speakingyourbrand.com/orlando/.