DiscoverWe Earn Media30: Whip Up Sweet Rapport with Ni'Kesia Pannell
30: Whip Up Sweet Rapport with Ni'Kesia Pannell

30: Whip Up Sweet Rapport with Ni'Kesia Pannell

Update: 2021-03-09
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Fellow foodie listeners: we have a tasty episode for you. This week, we’re speaking with a weekend editor and contributing writer at Delish.com. Ni’Kesia Pannell covers breaking food news, focusing particularly on the intersection of food and culture. Our guest also depends on and loves working with publicists on a regular basis, so this one is chock-full of both actionable tips and feel-good moments.


In this episode, you’ll learn considerations for pitching a weekend editor at an online food publication …



  • What kinds of stories they are looking to cover


  • How far in advance to pitch new product releases


  • What to include in a food media pitch (online + offline!)



Our guest:



  • Ni’Kesia Pannell is an entrepreneur and journalist who covers food news as a weekend editor and contributing writer for Delish.com. She also covers the topics of faith, health and wellness, travel, beauty, lifestyle, and music for a range of additional outlets.


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30: Whip Up Sweet Rapport with Ni'Kesia Pannell

30: Whip Up Sweet Rapport with Ni'Kesia Pannell

Britt Klontz & Jackie Lambert