DiscoverUnplugged: An IIoT Podcast32. How Jan Madsen Built Europe's Ignition-Only Premier Integrator
32. How Jan Madsen Built Europe's Ignition-Only Premier Integrator

32. How Jan Madsen Built Europe's Ignition-Only Premier Integrator

Update: 2025-07-24
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Jan Madsen, founder of Enuda, shares his unique perspective on systems integration in Europe and what it means to build an Ignition-only team that bridges the gap between operations and finance.

Jan shares real stories from the plant floor, practical lessons from failed and successful projects, and why sticking to timeless business fundamentals outlasts chasing the latest tech trends. He shares insights on fostering a remote team of talented young engineers, the challenges and rewards of focusing solely on Ignition, the ongoing shift toward MQTT in industrial protocols, and why clear communication is often more valuable than technical prowess.

The conversation also dives into how companies can move from endless proof-of-concept limbo to real value creation, and the importance of having a true north compass in both business and integration projects.


Connect with Jan on LinkedIn: https://www.linkedin.com/in/janmadsen/

Connect with Phil on LinkedIn:

https://www.linkedin.com/in/phil-seboa/

Connect with Ed on LinkedIn: https://www.linkedin.com/in/ed-fuentes-2046121a/

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32. How Jan Madsen Built Europe's Ignition-Only Premier Integrator

32. How Jan Madsen Built Europe's Ignition-Only Premier Integrator

Phil Seboa and Ed Fuentes - Industry Sage Media