#322 Negotiation and Deal Structuring with Martin

Update: 2025-04-10

Description

In this episode of Business Buying Strategies, Jonathan invites Martin to share his business acquisition journey. Martin recounts his initial skepticism towards Jonathan's methods, which later led to remarkable success in acquiring multiple businesses.

He emphasises the importance of swift action, tailored deal structuring, and understanding seller motivations. Martin also delves into effective negotiation tactics, ensuring clear communication, and establishing trust with sellers.

This episode is packed with practical insights on buying businesses without risking personal capital and serves as a masterclass in deal-making and negotiation.

Key moments

01:06 Martin's Journey Begins

02:08 First Business Acquisition

03:16 Expanding the Portfolio

04:11 Deal Structuring and Negotiation Insights

05:11 Real-Life Acquisition Stories

11:54 Advanced Negotiation Techniques

18:53 Building Trust and Securing Deals

25:12 Conclusion and Final Thoughts

** Looking for a great acquisition lawyer in the UK? Use mine! **

If you are looking for a lawyer in the UK to help you get the deal over the line, then use my own lawyer, John Andrews. You can phone his office at (0345) 2412494 or email him at johnandrews.deallawyer@jmw.co.uk.

Ready to get started?

Here's how you can start your business buying journey…

Download our free Business Buying Toolkit
https://dealmakers.co.uk/business-buying-toolkit

Join our Business Acquisition FastTrack programme
https://www.dealmakers.co.uk/fast

Already bought a business?

if you've already bought a business, you should be part of my Inner Circle group where we discuss raising capital, integration management, and exiting. Email Maria on hello@thedealmakersacademy.com for more information.