33. How to Turn A Failed Digital Product Launch into Success with Teran Sands - Student Spotlight
Description
Today I sat down with Teran, a mom of three and accountant who lives on a family compound in Texas. She shares her incredible journey from city life to building a thriving digital product business centered around her unique lifestyle. From struggling with her first digital product to a wildly successful launch from her Family Compound Guide, Taren's story is full of valuable lessons for anyone starting their digital product journey.
In this episode, we cover:
* How Teran transitioned from city life to creating a family compound
* The evolution of her digital product business over 4 years
* Her successful launch strategy using a waitlist
* How she leveraged viral content (22M views) to drive sales
* Simple tech stack recommendations for beginners
* The importance of consistent selling activities
Key Takeaways:
* Discover why your "terrible product idea" might be your biggest success
* Find out the counterintuitive reason why simple emails outperform beautiful ones
* Learn the hidden power of waitlists (Taren's had 700+ people!)
* Uncover why "failing" for 4 years was actually the secret to Taren's success
Resources mentioned in this episode:
* Rich Girl Reels (my course!)
Related Episodes:
* Episode 32: Automate Your DMs & Your Digital Product Sales
Connect with Taren:
* Instagram: @terensands
* Instagram: @whatyourcpawantsyoutoknow
Connect with me:
* Instagram: @abigailpeugh
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