340. Navigating the Innards of the RV Industry with Demian Ross
Description
In this episode of RV Miles, Jason Epperson chats with Demian Ross from RV Today Magazine about the latest trends and insights in the RV industry. With co-host Abby away, Demian joins as a guest co-host to discuss their personal experiences, the evolution of RV magazine publishing, and the intricacies of RV design and marketing. They delve into their own RV journeys, industry observations, and the growing interest in unique RV features. Tune in to gain valuable knowledge and personal stories from two seasoned RV enthusiasts.
Find RV Today magazine at RVToday.com
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00:00 Introduction and Guest Welcome
01:21 Demian's Journey into RV Life
04:03 Launching Rootless Living and RV Today Magazines
07:05 The Print vs Digital Debate
13:48 Challenges in RV Magazine Publishing
26:41 Trends and Innovations in the RV Industry
34:33 Consumer Preferences in RV Features
36:53 Trends in RV Design
42:48 Challenges in RV and Campground Design
46:08 Fresh Tank/Black Tank Segment
46:46 Travel Woes and Hybrid Life
48:57 The Joy of Sales
50:13 Social Media and Design Trends
54:07 The Convenience of Man Bags
59:27 Conclusion