36. How to SELL OUT

36. How to SELL OUT

Update: 2025-04-16
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Oh what's that? It's 2025 and you did not come to play? Us neither.


While SELLING OUT might have negative connotation when it comes to art, it can also be the exact thing to help you-- literally -- sell out your inventory. We happen to think products and commercialization can be a great option for funding your practice; but how do you do this in a way that still feels good to you (and your bank account)? The eternal question!


Marisa shares with us her Venn diagram for finding your commercial sweet spot and the three of us get into what has and has worked for us when it comes to selling out-- in all the ways.


Go forth and SELL OUT baby.


Also: we made you a digital artist statement writing guide! You'll not only receive a full start-to-finish process on how to start crafting your statement, but how you can break it down and understand it better, too. You can buy that guide for 10 little dollars right ⁠⁠⁠here. ⁠⁠⁠


Anddd if you want to snag a snazzy pricing calculator + guide for all of your art pricing needs (prints! licensing! digital work! you name it!) Devon went ahead and made one for you right ⁠⁠⁠⁠here⁠⁠⁠⁠


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36. How to SELL OUT

36. How to SELL OUT

Devon Walz, Andrea Guzzetta, Marisa Avila-Sayler