In this episode, I share the four social-science-backed reasons for why you need to be heavily immersed in images of the positive eco future you are working to create. We'll cover the psychology of motivation, technical problem-solving, leadership, and systems-change.

This epsides explores the deeper reasons why I put together the new Ecopia Store at ecopiastore.com where you can purchase art prints, hoodies, t-shirts, and calendars that show positive eco-futures. For years, I've struggled to get access to high quality environmental reimagings of cities. I started creating an abundance of my own in MidJurney and have selected favorites available as prints on the new Ecopia Store.

These images aren't just inpsiring and fun; they are critical ingredients to building your own energy and building social movements of change. It's the green "I have a dream" speech and it's fundamental to rolling out change.

Get a copy of the hugely popular 2024 Positive Eco Futures Wall Calendar at ecopiastore.com

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How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product.

Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠

Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars and all Katie's action design trainings at ⁠ecopiastore.com⁠

Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠

Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL

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Follow Katie on:

Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/

LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/

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