#40 Building Better: Culture, Systems & Growth with J Vella Builders
Description
Founders’ stories aren’t just about “starting a business”—they’re about building something that lasts.
In this episode of the Build Insite Podcast, we sit down with Jesse & B'ashae from J Vella Builders to unpack the real journey behind a growing building company—how they split responsibilities on site vs operations, the systems that keep projects moving, and what it takes to lead a team while keeping clients informed and happy.
What you’ll learn
How founders split roles (on-site vs back-office) without stepping on each other’s toes
Early lessons that shaped quality, culture, and client communication
The systems and workflows that reduce chaos and keep projects on schedule
Pricing, estimating, and margin thinking as you scale
Marketing that actually wins work (referrals, brand, and being present online)
What’s next for the business and where they’re placing their bets
00:00 – Intro & guest welcome
03:01 – Founders’ backstory
06:01 – Starting the business
09:02 – Early challenges & lessons
12:03 – Roles: on-site vs operations
15:03 – Team, culture & leadership
18:04 – Systems & workflow
21:04 – Client experience & comms
24:05 – Estimating, budgets & margins
27:06 – Marketing, referrals & brand
30:06 – What’s next & growth plans
33:07 – Wrap-up & where to find us
Perfect for builders, site managers, and ops leads who want a smoother business with happier clients.
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