#41 Retail’s Blindspots: Innovation, Technology & The Future of Commerce with Carl Boutet
Update: 2025-08-28
Description
In this episode of Fixing the Game, global retail strategist Carl Boutet joins me to unpack the hidden forces shaping the future of commerce. Drawing from his new book Blindspot and decades of international experience, Carl reveals what leaders still don’t see coming—from the real implications of AI and RFID to the broken business models retailers cling to.
We explore:
- The biggest blind spots in modern retail strategy
- How to spot meaningful innovation vs. hype
- Why tech alone won’t save your brand—and what culture and leadership need to change
Carl also shares the mindset and tools retailers of any size need to stay relevant, curious, and customer-obsessed in an accelerated world.
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