444: BTS of My Million Dollar Content Strategy
Description
Ever wondered what goes into creating a content strategy that drives real revenue? In this episode, I'm pulling back the curtain on the exact approach I use to fuel my 7 figure business. I'll share the systems and processes behind the scenes, what content is performing, what isn't, and the steps my team and I take to ensure our content stays fresh, engaging, and results-driven. Get ready for an inside look into my content machine and the tweaks you can make to level up your own strategy.
You'll Learn:
- Why amplifying what makes you unique is key to cutting through the noise
- How I’ve dialled in on my ideal client and use that to drive our content direction
- The systems and tools we rely on to produce content consistently (and how to simplify your own process)
- What's currently working in our content strategy—quotes, carousels, Reels, and more
- The importance of tracking content performance and being curious about the results
- Tips for building a lean, effective content team (plus some AI tools to make it happen)
Get in touch:
IG: https://www.instagram.com/laurahiggins
Website:laurahiggins.com
Do you want to hit $30k months?
Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30
Want to work with me? Apply here
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