#496 - Abhi Yadav Talks AI Driven Marketing and iCustomer
Update: 2025-05-15
Description
AI is being used for all sorts of things that don't move the needle for a business. But is there untapped potential in the world of GTM and marketing? We talk with Abhi Yadav who is using AI as a core piece of his business, iCustomer, and how they are using it to better understand and segment their customers.
This episode is sponsored by Duncan & Stone. Do you want to capture what matters with your loved ones? Check out their amazing journals and other products at their website: https://www.duncanandstone.com/
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