#5: For the Love of Shopper Insights with IRi (Summer 2021)
Update: 2021-06-24
Description
So how has the pandemic affected how consumers shop for groceries? Are they eating healthier? Are they ordering online more? We look at the data and the latest shopper insights with Jonna Parker, Principal of the Fresh Center of Excellence at Information Resources, Inc. (IRi). We discuss consumer trends we saw during the pandemic, changes in purchase habits, increases in e-commerce, and how consumer behaviors are anticipated to change moving forward. And, of course, what this all means for avocados, produce, and grocery shopping overall.
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