5: The Company
Update: 2022-11-10
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1Description
Teachers call books published by Heinemann their bibles. The company's products are in schools all over the country. Some of the products used to teach reading are rooted in a debunked idea about how children learn to read. But they've made the company and some of its authors millions.
Map: Heinemann’s national reach
Read: Transcript of this episode
Watch: The story behind Sold a Story
Support: Donate to APM Reports
More: soldastory.org
En español: soldastory.es
Dive deeper into Sold a Story with a multi-part email series from host Emily Hanford. We’ll also keep you up to date on new episodes. Sign up at soldastory.org/extracredit.
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