DiscoverThe Agile Brand™ with Greg Kihlstrom#511: Brand engagement in a socially conscious market, with Taylor Bennett, DoorDash
#511: Brand engagement in a socially conscious market, with Taylor Bennett, DoorDash

#511: Brand engagement in a socially conscious market, with Taylor Bennett, DoorDash

Update: 2024-04-17
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Today, we're diving deep into the role of brands in today's socially conscious market. We'll explore the intricacies of engaging with social issues, navigating the challenges of fragmented audiences, and the importance of a brand crafting and owning its narrative. These discussions are crucial for understanding how major brands approach their public affairs strategy in a world where every action and policy is scrutinized.

To help me unpack these topics, I’d like to welcome Taylor Bennett, Global Head of Public Affairs at DoorDash.

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#511: Brand engagement in a socially conscious market, with Taylor Bennett, DoorDash

#511: Brand engagement in a socially conscious market, with Taylor Bennett, DoorDash

The Agile Brand