527: The 6-Email Welcome Sequence That Converts Cold Leads Into Clients
Update: 2025-07-07
Description
Most creators are ghosting their email list without even realizing it. You do all this work to get someone to opt in and then? Crickets.
In this episode, I walk you through the exact 6-email welcome sequence I teach my clients to turn new subscribers into paying clients (without sounding like a robot or a salesy creep).
Plus, I’ll even give you my swipe file so you can steal the emails!
What You'll Learn:
- The #1 mistake creatives make after someone opts in
- Why your freebie isn’t enough (and what to do right after)
- The 6-email sequence that builds connection and converts
- How to avoid the dreaded spam folder (hint: it’s not about design)
- Exactly what to send once the welcome sequence ends
- The simple rhythm to follow so you never ghost your list again
Ready to scale your creative business? Book a FREE Scale Session with my team: https://tools.laurahiggins.com/scale
IG: https://instagram.com/laurahiggins
Youtube: https://youtube.com/@laurahigginsofficial
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