DiscoverThe Agile Brand™ with Greg Kihlström#581 The impact of bots on the customer experience with Nanhi Singh, Thales
#581 The impact of bots on the customer experience with Nanhi Singh, Thales

#581 The impact of bots on the customer experience with Nanhi Singh, Thales

Update: 2024-09-27
Share

Description

As bot activity is impacting consumer trends, it is important for brands to be agile with technology.


Welcome to today’s episode where we’re diving into the challenges and opportunities presented by the rise of bot activity in several key industries with Nanhi Singh, Chief Customer Officer & GM Application Security, Imperva a Thales company. We’ll explore the implications of the 2024 Imperva Bad Bot Report and discuss strategies for staying agile amidst these changes.


Nanhi Singh is responsible for application security products and all functions that enhance customer experience and value for Imperva customers. This includes customer support, consulting, training, customer success, managed services, and renewal sales. Prior, she was SVP, Customer Retention and Renewals at Symantec. Nanhi's career spans more than decades in cybersecurity and technology, always leading customer-facing functions.


Nanhi also serves on the Board of Directors of Franchise Group and serves as a member of the Audit Committee on that Board. She serves on the Board of Directors of Peninsula Open Space Trust (POST), a nonprofit public benefit corporation. She is passionate about | supporting women and minorities in the Technology industry and was previously a mentor in the Tech Women program.


RESOURCES

Thales website: https://www.thales

Imperva 2024 Bad Bot Report: https://www.imperva.com/resources/resource-library/reports/2024-bad-bot-report/

Attend the Mid-Atlantic MarCom Summit, the region's largest marketing communications conference. Register with the code "Agile" and get 15% off.

Register now for HumanX 2025. This AI-focused event which brings some of the most forward-thinking minds in technology together. Register now with the code "HX25p_tab" for $250 off the regular price.

Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom

Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show

Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com

The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow

The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Comments 
In Channel
loading
00:00
00:00
1.0x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

#581 The impact of bots on the customer experience with Nanhi Singh, Thales

#581 The impact of bots on the customer experience with Nanhi Singh, Thales

The Agile Brand