#609: AI-powered DXPs and brand-aware personalized CX with Kathie Johnson, CMO at Sitecore
Description
How much time does your marketing team spend on repetitive tasks that could be automated? Imagine if AI could free up that time by creating brand-aware content, letting your team focus on what matters most—creating impactful customer experiences.
Today, we’re exploring the future of Digital Experience Platforms and AI with Kathie Johnson, Chief Marketing Officer at Sitecore. We’re going to look at what an AI-Powered DXP is, and how it helps marketers achieve their goals and overcome some of their biggest challenges.
RESOURCES
Sitecore website: https://www.sitecore.com
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