DiscoverInnovation Roundtable Insights66. How Lego Uses Venture Funds and MVPs to Grow Its Brand
66. How Lego Uses Venture Funds and MVPs to Grow Its Brand

66. How Lego Uses Venture Funds and MVPs to Grow Its Brand

Update: 2021-03-04
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David Gram, Intrapreneur in Residence, discusses how large and valuable brands can experiment with MVPs without risking their reputation. He also details the key characteristics of high-performing innovation teams.
 
This episode was recorded in June 2019 at the Innovation Roundtable workshop hosted by Allianz in Berlin on Internal & External Startups for New Business Creation.
Visit InnovationRoundtable.online to watch this interview and hundreds of other presentations.

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66. How Lego Uses Venture Funds and MVPs to Grow Its Brand

66. How Lego Uses Venture Funds and MVPs to Grow Its Brand

David Gram