7 Lessons from BFCM 2025

7 Lessons from BFCM 2025

Update: 2025-12-08
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BFCM is over—so what actually worked?

In this episode of Google Ads Unleashed, host Jeremy breaks down seven key learnings from Black Friday and Cyber Monday, from extending sales periods and preparing your algorithm to testing strong offers and monitoring performance in real time. 

You’ll discover why brand trust and evergreen marketing outperformed, how to pivot when offers underperform, and why Demand Gen delivered exceptional ROI.

Join our Google Ads Slack channel here: https://join.slack.com/t/googleadsunleashed/shared_invite/zt-3h07ujbfm-EMp7BeDm0~1LjidWY0_F5w

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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7 Lessons from BFCM 2025

7 Lessons from BFCM 2025

Jeremy Young