74 // The Myth of the Perfect Niche: Why Clarity Comes After Action

74 // The Myth of the Perfect Niche: Why Clarity Comes After Action

Update: 2025-09-23
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If you’ve been holding back from starting your Etsy shop because you still don’t know what your perfect niche is… this one’s for you.


I hear it all the time: ‘I just need to figure out my niche first. I don’t want to get it wrong. What if it’s too saturated? What if no one buys?’


And listen, I get it — I used to believe the same thing. I thought I needed the perfect, crystal-clear niche before I could even start. But here’s the truth… waiting for the perfect niche is exactly what’s keeping you stuck.


Clarity doesn’t come from thinking — it comes from doing. From testing products, from seeing what sells, from getting real data inside your shop.


So in today’s episode, we’re busting the ‘perfect niche’ myth wide open. I’ll show you why you don’t need to have it all figured out before you start, how messy action actually creates clarity, and what to focus on instead so you can finally move forward and start building that passive income shop you’ve been dreaming about.


Let’s get into it.


xo,


Jacqueline


 


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74 // The Myth of the Perfect Niche: Why Clarity Comes After Action

74 // The Myth of the Perfect Niche: Why Clarity Comes After Action

Jacqueline Butler | Top 0.1% Etsy Seller + Digital Products Coach