76: Email Marketing for Photographers: Getting Out Of The Spam Folder
Description
We're diving into the technical side of email marketing today because what's the point of crafting the perfect marketing email if it never actually reaches your clients? Let's talk about sender reputation, engagement strategies, and how to make sure your mini session announcements don't end up in digital purgatory.
On this episode:
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Setting up email authentication and building sender reputation
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Warming up your email list with engaged subscribers
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Creating a consistent email schedule year-round
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