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#77 Why you win or lose your sales cases with Cian Mcloughlin

#77 Why you win or lose your sales cases with Cian Mcloughlin

Update: 2021-09-16

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In this Sales & Marketing Talk Show we discuss with Cian Mcloughlin why you win or lose your sales cases. We discuss about the following topics:

✔️ Cian’s sales career in short and why you got interested in analysing winning & losing

✔️ If I go and ask 10 sales leaders why they win or lose cases, can they answer the question?

✔️ Can you just ask the customer why you win/lose this case or is there a better way?

✔️ Should the salesperson figuring this one out or should the sales leader or someone else be helping?

✔️ When you learn why you win, how to scale that one to action?

✔️ When you learn why you lose, how to change that?

✔️ My previous guest Kaylee Edmondson’s question to Cian: What is your biggest public mistake?

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#77 Why you win or lose your sales cases with Cian Mcloughlin

#77 Why you win or lose your sales cases with Cian Mcloughlin

Samuli Salonen