#92 AI in the Newsroom: Building GenAI tools for De Standaard, Nieuwsblad, Telegraaf, NRC & more
Description
We go inside Mediahuis to see how a small GenAI team is transforming newsroom workflows without losing editorial judgment. From RAG search to headline suggestions and text‑to‑video assists, this episode shares what works, what doesn’t, and how adoption spreads across brands.
You’ll hear about:
- Ten priority use cases shipped across the group
- Headline and summary suggestions that boost clarity and speed
- RAG‑powered search turning archives into instant context
- Text‑to‑video tools that free up local video teams
- The hurdles of adoption, quality, and scaling prototypes into production
Their playbook blends engineering discipline with editorial empathy: use rules where you can, prompt carefully when you must, and always keep journalists in the loop. We also cover policies, guardrails, AI literacy, and how to survive model churn with reusable templates and grounded tests.
The result: a practical path to AI in media — protecting judgment, raising quality, and scaling tools without losing each brand’s voice.
🎧 If this sparks ideas for your newsroom or product team, follow the show, share with a colleague, and leave a quick review with your favorite takeaway.
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