For all resources mentioned, see full shownotes at kendraperry.net/episode93

Many coaches resist this particular part of this business. But it is the most crucial thing you must do in order to be successful.

I’m talking about: niching.

If you are feeling like you are pigeonholing yourself, or you’re constraining yourself with what you get to talk to with your audience. Well, the reason you are feeling this way is because you’re misunderstanding what a niche actually is and what it is for.

And I'm here to help you understand your niche better so your audience will too.

In this episode:

• the big niching epiphany that will set you free from feeling constraint
• what niching is and what niching is not
• a clear way to better think about your niche
• how niching builds trust for your audience
• how niching aligns with your coaching methods (hint, it doesn’t)

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