#94: The Turkey Five: Paid Ad Tips for Black Friday & Cyber Monday
Description
It's the biggest shopping week of the year — and Ashley is breaking down how to win with paid ads during the Turkey Five (Thanksgiving Day through Cyber Monday).
In this episode, Ashley shares her top Black Friday and Cyber Monday ad tips — from timing and creative strategy to understanding buyer psychology during this fast-paced five-day shopping window.
She dives into why most people are last-minute shoppers, how to make purchasing as easy and seamless as possible, and what ad strategies actually move the needle during this season.
You'll learn:
🦃 What the "Turkey Five" means for your ad strategy
💸 How to stand out in a flooded Black Friday feed
🛍️ The key to converting last-minute buyers
⚡ Ashley's go-to campaign setup tips for higher ROI
If you're running Facebook, Instagram, or Google ads this holiday season, this episode will help you plan smarter and capture the rush when people are ready to buy.
Connect with Ashley:
Join the Challenge: Win with Paid Ads Challenge
Buy the Book: How to Win with Paid Ads
Instagram: @ads.with.ashley



