DiscoverThe Create Your Day Podcast99. Fire, Ready, Aim: How Successful Entrepreneurs Actually Build Businesses
99. Fire, Ready, Aim: How Successful Entrepreneurs Actually Build Businesses

99. Fire, Ready, Aim: How Successful Entrepreneurs Actually Build Businesses

Update: 2025-08-05
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Planning paralysis keeps entrepreneurs stuck in endless preparation without implementation, causing expensive procrastination instead of real business growth. The addiction to planning feels productive but prevents facing the reality of putting ourselves out there where actual learning happens.

• Expensive procrastination happens when we create beautiful business plans without taking action
• Planning addiction feels safe but is often sophisticated avoidance of risking failure or judgment
• The planning myth makes us believe success requires perfect plans but real business growth happens through testing and adjusting
• "Fire, Ready, Aim" works better than "Ready, Aim, Fire" in the real world of business building
• Planning has deadlines and leads to action; plotting is open-ended and leads to more plotting
• Creating a one-page clarity document focusing on the problem, audience, and solution is more effective
• Take one action in the next 48 hours to break planning paralysis – offer a service, create a simple product, or publish content




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99. Fire, Ready, Aim: How Successful Entrepreneurs Actually Build Businesses

99. Fire, Ready, Aim: How Successful Entrepreneurs Actually Build Businesses

Jenn Cody