DiscoverCFO BookshelfA Case Study in Corporate Fear with Taras Wayner
A Case Study in Corporate Fear with Taras Wayner

A Case Study in Corporate Fear with Taras Wayner

Update: 2025-09-06
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When I began studying the root causes of business failure early in my career, I believed that faulty cognitive limitations and weaknesses were the primary drivers of poor decisions, ultimately leading to business failure. 

Taras Wayner is the producer and host of a new podcast called A Case Study in Corporate Fear, where he addresses one of the central emotions in the affective mindset: fear.

During this conversation, we learned how fear impacted the decision makers at Yahoo!, Atari, and Jaguar. We also address the areas of red teaming, resulting, and other biases that contribute to the fear-based mindset.


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A Case Study in Corporate Fear with Taras Wayner

A Case Study in Corporate Fear with Taras Wayner

Mark Gandy