DiscoverCloseMode: The Enterprise Sales ShowA Conversation with a CRO About the Evolution of Selling and Methodology
A Conversation with a CRO About the Evolution of Selling and Methodology

A Conversation with a CRO About the Evolution of Selling and Methodology

Update: 2025-07-09
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Description

In this episode, Brian Dietmeyer talks with Chris Vercelli, a seasoned go-to-market advisor for tech companies, about the transformative potential of AI in sales methodologies. They dive into the challenges traditional sales training faces in terms of ROI and adherence, and how AI-native approaches can revolutionize this by ensuring methodologies are not only learned but effectively implemented and sustained in real-world scenarios. This discussion is crucial for sales leaders looking to leverage AI for more dynamic and successful sales strategies.

Timestamps:

00:54 - Introduction to the new AI-native sales methodology.

01:44 - Challenges with traditional sales training ROI and adherence.

03:45 - The need for a shift to AI in sales methodologies.

10:00 - Defining what a modern sales methodology entails.

14:17 - How AI-native methodology transforms sales training delivery.

19:02 - Addressing the coaching and training pull-through with AI.

23:48 - The comprehensive impact of AI on sales processes and strategies.

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A Conversation with a CRO About the Evolution of Selling and Methodology

A Conversation with a CRO About the Evolution of Selling and Methodology

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