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A Kinect‑style console outsold Xbox, and Nex’s CEO breaks down the strategy that made it a surprise hit — “Nintendo expanded the audience”

A Kinect‑style console outsold Xbox, and Nex’s CEO breaks down the strategy that made it a surprise hit — “Nintendo expanded the audience”
Update: 2025-12-20
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Nex Playground has outsold Xbox hardware in the U.S., with its CEO pointing to Nintendo Wii lessons and a subscription model inspired by long-term sustainability.
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