DiscoverThe Real Estate Law PodcastA New Approach to Homeownership Through Fractional Real Estate with founder and CEO of Ownify Frank Rohde
A New Approach to Homeownership Through Fractional Real Estate with founder and CEO of Ownify Frank Rohde

A New Approach to Homeownership Through Fractional Real Estate with founder and CEO of Ownify Frank Rohde

Update: 2024-07-16
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For today's episode, we're joined by a special guest making waves in the real estate industry. Frank Rohde is the visionary behind Ownify, a platform utilizing fractional ownership to expand access to homebuying. With experience building impactful fintech companies, Frank identified a critical need and developed an innovative response. I'm excited to dive into his story and how owner fi is helping address affordability challenges. Let's give a warm welcome to Frank - I'm looking forward to our discussion!


We explore how their innovative platform is making homeownership more accessible for first-time buyers. Frank explains how Ownify fractionalizes properties into "bricks," allowing buyers to build equity over time with just a 2% down payment. Accredited investors fund the remaining bricks, making this model a unique solution to affordability challenges.


We explore how Ownify legal structures, such as LLCs, provide cash offers and protect homeowners. The discussion highlights how this system fosters an ownership mentality among residents. Frank also shares strategies for partnering with realtors and attracting impact investors, offering a comprehensive look at expanding access to homeownership through fractional real estate and technology. Don't miss this episode for valuable insights into the future of homeownership!


Things we discussed in this episode:



  • Ownify's platform that enables first-time homebuyers to purchase homes with low downpayments.

  • How accredited investors provide funding by purchasing remaining bricks.

  • How Ownify uses legal entities like LLCs to make cash offers and protect homeowners.

  • Partnering with realtors who bring in the majority of owner fi's customers.

  • Challenges faced by first-time homebuyers around affordability and saving for downpayments.

  • Lower maintenance costs experienced by owner fi due to residents treating homes like owners.

  • Ownify's use of AI in underwriting customers and selecting properties.

  • Attracting impact investors interested in expanding access to homeownership.

  • Licensing the Ownify platform technology to individual landlords.


Get in touch with Frank:

Website - https://ownify.com/

Facebook - https://www.facebook.com/ownifyhome

Linkedin - https://www.linkedin.com/in/frankrohde/

Youtube - https://www.youtube.com/@ownifyhomes


#realestatepodcast #realestate #realestateinvestor #RealEstateInvesting #FractionalRealEstate #FirstTimeHomeBuyers #AffordableHousing #Homeownership #LowDownpayment #RealtorPartnerships #ImpactInvesting #ArtificialIntelligence #OwnerFi


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This podcast and these show notes are not legal advice, but we hope you find both entertaining and informative.


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A New Approach to Homeownership Through Fractional Real Estate with founder and CEO of Ownify Frank Rohde

A New Approach to Homeownership Through Fractional Real Estate with founder and CEO of Ownify Frank Rohde

Jason Muth + Rory Gill