A Strategic Plan With a Purpose - James Howard, GM at Stratford Oaks - GCTUK 127
Description
In the second episode of our mini-series on UK Golf Club Managers, Leighton is on-site at Stratford Oaks Golf Club near Stratford-upon-Avon to chat with James Howard, General Manager.
Formerly a proprietary club, Stratford Oaks is now proudly member-owned. James is leading the way in shaping the club's future with a strategic plan focused on water security, including the ambitious construction of a reservoir.
This major project is being supported by a number of smaller initiatives designed to grow revenue and strengthen the club, such as the Trackman Driving Range, clubhouse improvements, golf operations, and the pro shop.
With a strong background in golf but in his first GM role, James shares some great insights into what makes a modern golf club thrive. More importantly, he's not just talking the talk—he's walking the walk at Stratford Oaks.
https://www.stratfordoaks.co.uk/
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