ACC Replay: The Influential Counsel: Mastering Personal Branding In The Corporate World [E83]
Description
In-house legal professionals are more than advisors – they’re strategic leaders. This episode of The Legal Department is a replay of a dynamic discussion about how personal branding and influence can elevate your impact, visibility, and career. Listen to the real-world strategies, lessons learned, and tools for building your brand authentically – both inside your organization and across your network. Whether you're climbing the ladder or looking to lead from where you are, this session will help you position yourself for influence and opportunity.
Topics:
- Why Influence Matters
Why personal brand and internal influence are strategic assets
- Personal Brand in Practice: How We Built Ours
Tactics used to define and project their brand (internally and externally)
Mistakes made and lessons learned along the way
- Making Yourself Visible Without Being Self-Promotional
Strategies for subtle self-advocacy and internal visibility
Communicating your value to non-legal stakeholders
Leveraging internal wins to grow reputation
- LinkedIn, Leadership, and Leverage: Career Opportunities Through Branding
Using LinkedIn and networking to create inbound opportunities
How branding helped panelists navigate job transitions or promotions
Advice for in-house lawyers at different stages of their careers

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