AI, Video & Strategy: The Future of Industrial Marketing with Wendy Covey

Update: 2025-02-17

Description

Wendy Covey of Trew Marketing previews the Industrial Marketing Summit in Austin, Texas, sharing insights on AI adoption, authentic video content, and key findings from the State of Marketing to Engineers research. She discusses challenges for small-medium marketing teams, the value of industry events, and strategies for content and emerging tech in industrial marketing.