Ad Infinitum S3E13 - This is My Real Voice
Description
How can audio ads break through in a world of AI ads and boring reads? By being relentlessly real.
The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 3, Episode 14: "This is My Real Voice". Host Stew Redwine (Executive Creative Director, Oxford Road) welcomes Brandon Beville (Producer, Morning Wire). They get to the root of authenticity, tapping into Brandon’s special insight as both producer and ad-reader (real comment: his voice is like “ a frat guy from Boston”). Together, they put up one of Brandon’s spots against top-spending podcast ads from Google, ParkWhiz, LG, and Wells Fargo using the Audiolytics™ framework. Which spot will come out on top?
Stew and Brandon talk The Real You, The 3-4 Rule, Active Listening, and more. Let’s dig in…
“ Make it as much you as you can.”
- Brandon Beville (Producer, Morning Wire)
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