Not only has technology changed over the last decade, but so has the industry, the way we form relationships and lets not even get started with the rise of social media. No matter what facet of the industry you serve, you really have to either adapt or die. 

Today's guests, Rick and Sarah Pendergraft of PenWeddings have been in the industry for  over 15 years. They have learned first hand how important it is to not be stuck in their ways and how to evolve with the times. They truly follow the mantra of "Don't be afraid of the unknown. Learn it. Embrace it. And move forward." We have a feeling that you will be singing the same tune after listening to this conversation. 

LEVEL UP resources:
- Luxury Client Communication Guide- https://thelevelupco.com/luxury-client-communication-guide
- Download your free Planner Communication Guide here: https://thelevelupco.com/planner-communication-freebie
- Purchase the Filmmaker / Wedding Planner Communication Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Purchase the Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Join the LEVEL UP Facebook Community: https://www.facebook.com/groups/levelupyourweddingbusiness
- Learn more about The Luxury Framework + Mastermind: https://thelevelupco.com/theluxuryframework


Connect with Taylor , Kelley + The Level Up Co.:
Instagram: https://www.instagram.com/thelevelupco/
Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
Kelley's Instagram: https://www.instagram.com/618studio...