Adobe Acquires Semrush for $1.9B, Boosting Web Analytics
Update: 2025-11-19
Description
Adobe to Acquire Semrush for $1.9B, Boosting Web Analytics and SEO Capabilities: Adobe is set to acquire digital marketing platform Semrush for $1.9B, expanding its web analytics and SEO capabilities. The deal, expected to close in H1 2026, will integrate Semrushs AI-powered SEO tools into Adobes marketing platform.
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