Adopter Media SVP of Client Services Adam McNeil on the Math Problem Behind Podcast Ads
Adopter Media SVP of Client Services Adam McNeil on the Math Problem Behind Podcast AdsDescription
Adam McNeil is SVP of Client Services at Adopter Media. He joins the show to discuss the intricacies of podcast advertising, the advantages of dynamic ad insertion versus baked-in ads, and experiences with ad buys for smaller podcasts. Adam and I also explore the risks of YouTube ads and the future of podcast advertising.
You can find Adam on LinkedIn, at adopter.media, or The Roast newsletter theroast.beehiiv.com
I’m on all the socials @JeffUmbro
The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.
To find more about The Podglomerate:
– Show Page and Transcript: https://listen.podglomerate.com/show/podcast-perspectives
– YouTube: https://www.youtube.com/@Podglomeratepods
– Email: listen@thepodglomerate.com
– LinkedIn: https://www.linkedin.com/company/podglomerate
– Twitter: @podglomerate
– Instagram: @podglomeratepods
Learn more about your ad choices. Visit megaphone.fm/adchoices
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