In this conversation, Alex Wehrley shares her journey from being a news anchor to becoming a successful content creator, focusing on authenticity in brand partnerships and the impact of the pandemic on her career. She discusses the balance of motherhood and business, strategies for engaging content creation, and offers valuable tips for local businesses on social media. In this engaging conversation, Alex Wehrley shares her journey as a content creator, discussing the importance of visual representation in decision-making, her transition to full-time content creation, and the behind-the-scenes processes of producing engaging content. She also addresses the sensitive topic of privacy regarding children in social media, her aspirations for long-form content, and offers valuable advice for aspiring mompreneurs. The discussion highlights the balance between creativity and caution in the digital age.