Apple Japan: New App Store Rules & Payment Options
Update: 2025-12-18
Description
Apples App Store revenue model faces challenges as Japans new Mobile Software Competition Act mandates alternative app stores and outside payment processing. This shift, similar to changes in Europe due to the Digital Markets Act, reflects a global trend of regulators pushing for more openness on Apples platform. Despite introducing a complex fee structure, Epic Games CEO Tim Sweeney criticizes Apples approach, with Fortnite not returning to iOS in Japan due to excessive fees on third-party purchases. Developers must agree to an updated Apple Developer Program License Agreement by March seventeenth, two thousand twenty-six, to utilize these new options.
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