Apple May Release New iPhones Twice a Year
Update: 2025-11-17
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Apple might release new iPhones twice a year, starting as early as next year, according to Bloombergs Power On newsletter. This change aims to spread marketing and engineering efforts, distribute revenue more evenly, and introduce new technology at a steadier pace. The iPhone Airs release without a number hints at more diverse models, potentially including a foldable phone and a high-end iPhone with a curved display and a hidden front camera. This new approach could bring more innovation and variety to consumers.
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