Are Jubilee videos healing or polarizing?
Update: 2024-10-17
Description
This week Taylor Lorenz dives into the charged content world of Jubilee Media with its founder Jason Y Lee.
Jubilee is quickly becoming a YouTube behemoth. It’s amassed 9.2 million subscribers on its main channel alone by producing social experiments and debates over polarizing questions such as ‘is being fat is a choice?’, or ‘can someone stop being gay?’ and other hot-button topics.
The company's stated goal is to spark conversations that matter and help us all come together more around our shared humanity. Is their model working? And how is Jubilee expanding its empire outside of YouTube?
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