“SaaS metrics are dead.” You’ve probably seen that post on LinkedIn or X lately. In episode #325, Ben Murray cuts through the noise to explain why SaaS metrics aren’t broken — they’re just evolving to match modern recurring revenue business models.

Whether you’re running a SaaS, AI, software, or managed services company, the same financial principles apply. The key is understanding your revenue types — subscription, usage, consumption, or transaction — and applying the right metrics framework for each.

What You’ll Learn

• Why SaaS metrics still work — and why the confusion exists.


• The difference between SaaS as a delivery model and recurring revenue as a financial model.


• Why the most important question isn’t “Are you SaaS?” but “What are your revenue types?”


• How financial systems and P&L design should reflect these revenue categories for accurate unit economics and valuation.

Why It Matters

• For Operators: The framework for recurring revenue metrics applies whether you sell software, data, or AI services.


• For Finance Teams: You can’t manage what you don’t measure — ensure your financial modeling captures all recurring components.


• For Investors: Strong recurring revenue visibility (ARR, NRR, margins) still drives valuation multiples — regardless of your label.


• For Founders: Stop worrying about the buzz — focus on measuring what matters for your business model.

Key Takeaways

• SaaS metrics = recurring revenue metrics.


• Focus on revenue types, not just labels like “SaaS” or “AI.”


• A clear chart of accounts and a well-designed financial system enable accurate SaaS metrics.


• The fundamentals of finance, accounting, and valuation haven’t changed — only the packaging has.

Resources Mentioned

🧾 The SaaS Metrics Foundation Course: https://www.thesaasacademy.com/the-saas-metrics-foundation

Quote from Ben

“SaaS metrics aren’t broken — they’ve just outgrown the acronym. These are recurring revenue metrics that apply to most modern business models.”