DiscoverThe PetaPixel PodcastAre YouTuber Camera Press Trips Ethical?
Are YouTuber Camera Press Trips Ethical?

Are YouTuber Camera Press Trips Ethical?

Update: 2024-05-29
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Digest

This episode of the PetaPixel podcast continues the discussion on medium format cameras, specifically focusing on their use in wildlife photography. The hosts delve into the limitations of current medium format sensors in terms of readout speed and electronic shutter capabilities, comparing them to smaller sensor cameras. They discuss the potential for future advancements in sensor technology to bridge the gap in performance. The conversation then shifts to the hosts' personal preferences and experiences with medium format cameras, with Chris expressing his preference for full-frame cameras due to their smaller size and lens selection. The episode concludes with a tech support segment where the hosts answer listener questions about audio post-processing, multi-camera video recording, leaf shutter lenses, and flash photography. They also discuss the use of shotgun microphones for both outdoor video recordings and indoor video calls, and offer advice on workflow for photographers using Apple Photos with raw and JPEG files.

Outlines

00:00:00
Introduction

This Chapter introduces the PetaPixel podcast and its hosts, Chris Nichols and Jared Schneider. They begin with a hypothetical scenario where they are given the power to take over a major camera company and discuss which company they would choose and what changes they would make. They then introduce the main topics of the episode: the new Leica Deluxe 8 camera, YouTube ethics, and Fujifilm's new GF 500mm lens for wildlife photography.

00:05:11
Leica Deluxe 8

This Chapter delves into the new Leica Deluxe 8 camera, discussing its similarities to the Deluxe 7, its new interface, and its potential impact on the high-end point-and-shoot camera market. The hosts discuss the camera's sensor, lens, and processing capabilities, as well as its potential limitations. They also discuss the camera's price and its potential appeal to a niche market.

00:16:58
YouTube Ethics

This Chapter explores the recent YouTube scandal involving Gerald Undone and his video criticizing the current state of camera reviews and press trips. The hosts discuss Gerald's video, his motivations, and the controversy it has sparked. They share their own experiences with press trips and discuss the importance of honesty, respect, and open communication with manufacturers. They also discuss the challenges of balancing objectivity with the need to create engaging content.

00:45:58
Fujifilm GF 500mm Lens

This Chapter focuses on Fujifilm's new GF 500mm lens for wildlife photography. The hosts discuss the lens's specifications, its potential impact on the medium format market, and its pros and cons for wildlife photography. They compare the lens to other medium format and full-frame options and discuss the challenges of using medium format cameras for wildlife photography. They also discuss Fujifilm's commitment to making their GFX system more versatile.

01:00:53
Medium Format for Wildlife

This Chapter delves into the limitations of current medium format sensors in terms of readout speed and electronic shutter capabilities, comparing them to smaller sensor cameras. The hosts discuss the potential for future advancements in sensor technology to bridge the gap in performance. They also discuss the hosts' personal preferences and experiences with medium format cameras, with Chris expressing his preference for full-frame cameras due to their smaller size and lens selection.

01:10:04
Tech Support

This Chapter features a tech support segment where the hosts answer listener questions about audio post-processing, multi-camera video recording, leaf shutter lenses, and flash photography. They also discuss the use of shotgun microphones for both outdoor video recordings and indoor video calls, and offer advice on workflow for photographers using Apple Photos with raw and JPEG files.

Keywords

Leica Deluxe 8


The Leica Deluxe 8 is the eighth generation of Leica's high-end point-and-shoot camera. It features a 4/3-inch sensor, a 24-70mm equivalent lens, and a new interface that is more in line with Leica's other cameras. The camera is priced at $1,595 and is expected to appeal to a niche market of photographers who value image quality, classic design, and portability.

YouTube Ethics


This refers to the ethical considerations involved in creating and distributing content on YouTube, particularly in the context of camera reviews and press trips. The discussion centers around the potential for bias and conflicts of interest when reviewers receive free gear, travel, and other perks from manufacturers. It also explores the importance of transparency, honesty, and open communication in the review process.

Fujifilm GF 500mm Lens


This is a new telephoto lens for Fujifilm's GFX medium format camera system. It provides a 400mm equivalent focal length in full-frame terms and is designed for wildlife photography. The lens is notable for its versatility and its ability to produce high-quality images. However, it is also relatively large and heavy, and its autofocus performance may not be as fast as some full-frame options.

Medium Format


Medium format refers to a film or digital camera format that uses a larger sensor than 35mm or APS-C cameras. This results in higher image quality, particularly in terms of dynamic range and detail. However, medium format cameras are typically larger, heavier, and more expensive than their smaller counterparts.

Wildlife Photography


This is a genre of photography that focuses on capturing images of animals in their natural habitats. It often requires specialized equipment, such as telephoto lenses, and a deep understanding of animal behavior. Wildlife photographers often face challenges such as low light conditions, unpredictable subjects, and difficult terrain.

Global Shutter


A global shutter sensor captures an image simultaneously across all pixels, eliminating rolling shutter distortion. This is particularly beneficial for fast-moving subjects or when shooting in low light conditions. Global shutter sensors are typically found in higher-end cameras and are often more expensive than traditional rolling shutter sensors.

Electronic Shutter


An electronic shutter uses the sensor to capture an image without the need for a mechanical shutter. This allows for faster shooting speeds and silent operation. However, electronic shutters can be susceptible to rolling shutter distortion, particularly when shooting fast-moving subjects.

Rolling Shutter


Rolling shutter distortion occurs when a sensor captures an image line by line, rather than simultaneously. This can result in skewed or distorted images, particularly when shooting fast-moving subjects or when the camera is moving quickly.

Leaf Shutter


A leaf shutter is a type of shutter that is located within the lens, rather than in the camera body. This allows for faster shutter speeds and eliminates rolling shutter distortion. However, leaf shutters are typically more expensive and complex to manufacture than focal plane shutters.

Focal Plane Shutter


A focal plane shutter is a type of shutter that is located in the camera body, in front of the sensor. This is the most common type of shutter used in cameras. Focal plane shutters can be susceptible to rolling shutter distortion, particularly when shooting fast-moving subjects.

Audacity


Audacity is a free, open-source audio editor that is widely used for recording, editing, and mixing audio. It offers a wide range of features, including multi-track recording, effects processing, and export options. Audacity is a popular choice for podcasters, musicians, and other audio professionals.

Cinematch


Cinematch is a software application designed for color matching footage from different cameras. It uses advanced algorithms to analyze and adjust the color and tone of video clips, making it easier to create seamless transitions and a consistent look across multiple cameras. Cinematch is a valuable tool for filmmakers, videographers, and anyone who needs to match footage from different sources.

Log


Log is a video recording format that captures a wider range of dynamic range than standard video formats. This allows for greater flexibility in post-production, as the footage can be color graded and adjusted to achieve a desired look. Log footage is often used by professional filmmakers and videographers to ensure that they have the maximum amount of information captured in their footage.

DXO Photo Lab


DXO Photo Lab is a professional-grade photo editing software that offers a wide range of features for enhancing and correcting images. It is known for its advanced noise reduction, lens correction, and color grading tools. DXO Photo Lab is a popular choice for photographers who want to achieve high-quality results in their post-processing.

SpeakPipe


SpeakPipe is a web-based platform that allows users to record and send audio messages. It is often used for podcasters, bloggers, and other content creators to receive feedback from their audience. SpeakPipe is a convenient way for listeners to ask questions, share their thoughts, or provide feedback on a particular topic.

Gundam


Gundam is a popular Japanese mecha anime franchise that features giant robots known as Gundams. The franchise has spawned numerous television series, movies, video games, and other media. Gundams are often depicted as powerful machines that are used for combat and exploration. The franchise is known for its complex storylines, detailed mecha designs, and its exploration of themes such as war, peace, and the human condition.

Sony A6700


The Sony A6700 is a mirrorless camera that is part of Sony's APS-C camera lineup. It features a 26.1MP APS-C sensor, 4K video recording at up to 120fps, and a hybrid autofocus system with 425 phase-detection points. The A6700 is a versatile camera that is suitable for a wide range of photography and videography applications.

GoPro 12


The GoPro HERO12 Black is an action camera that is known for its rugged design, high-resolution video recording, and advanced stabilization features. It can capture 5.3K video at up to 60fps and features a 27MP sensor for high-resolution photos. The GoPro HERO12 Black is a popular choice for capturing action sports, travel adventures, and other dynamic content.

iPhone 15 Pro


The iPhone 15 Pro is a smartphone that is part of Apple's flagship iPhone lineup. It features a powerful A17 Bionic chip, a triple-lens camera system with a 48MP main sensor, and a ProMotion display with a 120Hz refresh rate. The iPhone 15 Pro is a premium smartphone that offers a wide range of features and capabilities.

Panasonic S9


The Panasonic Lumix S9 is a full-frame mirrorless camera that is part of Panasonic's S series. It features a 24.2MP full-frame sensor, 6K video recording at up to 30fps, and a hybrid autofocus system with 603 phase-detection points. The S9 is a high-performance camera that is designed for professional photographers and videographers.

Sigma FP


The Sigma fp is a full-frame mirrorless camera that is known for its compact size, high-resolution sensor, and its ability to shoot both stills and video. It features a 24.6MP full-frame sensor, 4K video recording at up to 30fps, and a hybrid autofocus system with 45 phase-detection points. The Sigma fp is a unique camera that offers a blend of features and capabilities that are not typically found in other cameras.

Leica S


The Leica S is a medium format digital camera system that is known for its high image quality, advanced features, and its classic design. The S system includes a range of lenses, including telephoto, wide-angle, and macro options. The Leica S is a premium camera system that is designed for professional photographers who demand the highest levels of image quality and performance.

Sennheiser MKE 400


The Sennheiser MKE 400 is a shotgun microphone that is designed for capturing audio for video recordings. It features a supercardioid pickup pattern that helps to isolate the desired sound source and reduce unwanted noise. The MKE 400 is a popular choice for filmmakers, videographers, and other content creators who need to capture high-quality audio for their videos.

Metroid Prime


Metroid Prime is a first-person shooter video game that was released for the GameCube in 2002. It is part of the Metroid franchise and features the bounty hunter Samus Aran as she explores the planet Tallon IV and battles the Space Pirates. Metroid Prime is known for its immersive gameplay, atmospheric environments, and its innovative use of first-person perspective in a Metroidvania game.

Miles Davis


Miles Davis was an American jazz trumpeter, bandleader, and composer. He is considered one of the most influential figures in jazz history, known for his innovative and experimental approach to music. Davis's career spanned over four decades, during which he led several groundbreaking jazz ensembles and recorded numerous albums that have become classics of the genre.

David O. Selznick


David O. Selznick was an American film producer who is best known for his work on the classic film Gone with the Wind. He was also a major figure in the Golden Age of Hollywood, producing numerous other successful films, including Rebecca, The Adventures of Robin Hood, and A Farewell to Arms. Selznick was known for his meticulous attention to detail and his ability to assemble talented casts and crews.

Baldur's Gate 3


Baldur's Gate 3 is a role-playing video game that is based on the Dungeons & Dragons tabletop role-playing game. It is the third installment in the Baldur's Gate series and features a complex storyline, a vast world to explore, and a deep character customization system. Baldur's Gate 3 is known for its immersive gameplay, its rich lore, and its challenging combat system.

Dark Urge


The Dark Urge is a unique character background in Baldur's Gate 3 that introduces a compelling and morally ambiguous storyline. Players who choose this background will have to grapple with a powerful and uncontrollable urge to commit acts of violence and cruelty. The Dark Urge storyline adds a layer of complexity and intrigue to the game, forcing players to make difficult choices and confront their own morality.

JPEG


JPEG (Joint Photographic Experts Group) is a widely used image compression format that is known for its ability to reduce file sizes while maintaining a high level of image quality. JPEG compression is a lossy compression method, meaning that some information is lost during the compression process. However, the loss of information is typically not noticeable in most images.

RAW


RAW is an image format that captures the unprocessed data from a camera's sensor. RAW files contain a large amount of information and are not compressed, resulting in larger file sizes. However, RAW files offer greater flexibility in post-processing, as they allow photographers to adjust settings such as exposure, white balance, and contrast without losing image quality.

ProRes


ProRes is a video codec that is known for its high quality and its ability to preserve detail and color information. ProRes is often used by professional filmmakers and videographers to create high-quality video content. It is a lossy compression format, but it is designed to minimize the loss of information during the compression process.

Apple Photos


Apple Photos is a photo management and editing application that is included with macOS and iOS devices. It offers a range of features for organizing, editing, and sharing photos. Apple Photos is a user-friendly application that is suitable for both casual and professional photographers.

DXO


DXO is a French company that specializes in image processing technology. They are known for their software applications, such as DXO Photo Lab, which are used by photographers to enhance and correct images. DXO also provides camera and lens testing services, which are used by photographers and manufacturers to evaluate the performance of imaging equipment.

Bridge


Adobe Bridge is a file management and workflow application that is part of Adobe Creative Cloud. It is used by photographers and designers to organize, preview, and edit images. Bridge offers a range of features for managing files, creating metadata, and preparing images for print or web.

Tim de kyk


Tim de kyk is a Dutch photographer and filmmaker who is known for his work in the field of wildlife photography. He is a passionate advocate for conservation and uses his photography to raise awareness about the importance of protecting the natural world. De kyk's work has been featured in numerous publications and exhibitions around the world.

Wayne's World


Wayne's World is a 1992 American comedy film that follows the adventures of two friends, Wayne Campbell and Garth Algar, who host a public access television show from Wayne's basement. The film is known for its memorable characters, its satirical humor, and its iconic soundtrack. Wayne's World was a critical and commercial success, spawning a popular television series and a sequel film.

Coca-Cola Zero


Coca-Cola Zero Sugar is a sugar-free version of Coca-Cola that is designed to taste like the original Coca-Cola. It is a popular choice for consumers who are looking for a low-calorie alternative to regular Coca-Cola. Coca-Cola Zero Sugar is a carbonated soft drink that is made with caffeine and artificial sweeteners.

Metroid


Metroid is a science fiction video game franchise that was created by Nintendo. The franchise features the bounty hunter Samus Aran as she explores alien planets and battles various enemies. Metroid is known for its exploration-based gameplay, its atmospheric environments, and its iconic power-ups, such as the Morph Ball and the Varia Suit.

Sous Vide


Sous vide is a cooking technique that involves sealing food in a vacuum bag and then immersing it in a water bath that is heated to a precise temperature. This method of cooking allows for even cooking and helps to preserve the moisture and flavor of the food. Sous vide is a popular technique for cooking meats, fish, and vegetables.

Wasabi


Wasabi is a Japanese condiment that is made from the grated rhizome of the Wasabia japonica plant. It has a pungent, spicy flavor that is often used to accompany sushi and sashimi. Wasabi is also used as a flavoring agent in other Japanese dishes.

Gundam Calibarne


Gundam Calibarne is a fictional mobile suit from the Gundam franchise. It is a powerful and versatile machine that is known for its unique design and its advanced weaponry. Calibarne is a popular character among Gundam fans and has been featured in numerous media, including television series, movies, and video games.

Chibi


Chibi is a Japanese term that refers to a stylized character design that is characterized by large heads, small bodies, and exaggerated features. Chibi characters are often used in anime, manga, and other forms of Japanese media. They are typically depicted as cute and adorable, and they are often used to create a sense of humor or to appeal to a younger audience.

High Grade


High Grade is a model kit series from Bandai, the company that produces Gundam model kits. High Grade kits are known for their detailed construction, their use of advanced materials, and their relatively affordable price. High Grade kits are a popular choice for modelers of all skill levels.

Boulder, Colorado


Boulder is a city located in the state of Colorado, United States. It is known for its beautiful scenery, its vibrant arts and culture scene, and its strong focus on outdoor recreation. Boulder is home to the University of Colorado Boulder and is a popular destination for hiking, biking, and skiing.

Q&A

  • What are the main differences between the Leica Deluxe 8 and the Deluxe 7?

    The Leica Deluxe 8 features a new interface that is more in line with Leica's other cameras, while the Deluxe 7 has a more traditional interface. The Deluxe 8 also has a slightly updated design, but it is otherwise very similar to the Deluxe 7 in terms of sensor, lens, and processing capabilities.

  • What are the main points of Gerald Undone's video about YouTube ethics?

    Gerald Undone argues that the current system of camera reviews and press trips is biased and encourages reviewers to be overly complimentary to manufacturers. He believes that reviewers should be more critical and transparent about their relationships with manufacturers.

  • What are the pros and cons of Fujifilm's new GF 500mm lens for wildlife photography?

    The GF 500mm lens is a versatile and high-quality lens that can produce excellent images. However, it is also relatively large and heavy, and its autofocus performance may not be as fast as some full-frame options. The lens is also expensive, which may be a barrier for some photographers.

  • What are the key considerations for photographers who are considering using a medium format camera for wildlife photography?

    Medium format cameras offer higher image quality than full-frame cameras, but they are also larger, heavier, and more expensive. They may also have slower autofocus performance and lower burst rates. Photographers need to weigh these factors carefully when deciding whether a medium format camera is the right choice for their needs.

  • What are the hosts' perspectives on the importance of honesty, respect, and open communication in the camera review process?

    The hosts believe that it is essential for camera reviewers to be honest and transparent about their relationships with manufacturers. They also believe that it is important to be respectful of manufacturers and to maintain open lines of communication. They argue that these principles are essential for building trust with viewers and for ensuring the integrity of the review process.

  • What are the hosts' predictions for the future of high-end point-and-shoot cameras?

    The hosts believe that the high-end point-and-shoot camera market is likely to see a resurgence in the coming years, as manufacturers recognize the growing demand for these cameras. They predict that we will see a number of new high-end point-and-shoot cameras released in the next few years.

  • What are the hosts' thoughts on the value of press trips for camera reviewers?

    The hosts believe that press trips can be a valuable way for reviewers to get early access to new products and to experience them firsthand. However, they also acknowledge the potential for bias and conflicts of interest. They believe that it is important for reviewers to be aware of these potential issues and to take steps to mitigate them.

  • What advice do the hosts have for aspiring camera reviewers?

    The hosts advise aspiring camera reviewers to put in the work, to be thorough in their testing, and to be honest and transparent in their reviews. They also encourage reviewers to be respectful of manufacturers and to maintain open lines of communication.

  • What are the hosts' thoughts on the role of thumbnails and titles in YouTube videos?

    The hosts believe that thumbnails and titles are important for attracting viewers, but they also caution against using them to mislead or deceive viewers. They believe that it is important for creators to be honest and accurate in their titles and thumbnails, and to avoid using clickbait tactics.

  • What are the hosts' final thoughts on the YouTube ethics controversy?

    The hosts believe that it is important for creators to be aware of the potential for bias and conflicts of interest when reviewing products. They also believe that it is important to maintain open lines of communication with manufacturers and to be respectful of their perspectives. They encourage creators to be thoughtful and ethical in their approach to reviewing products.

Show Notes

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This week on The PetaPixel Podcast, Chris Niccolls and Jordan Drake give their insight into camera press trips and whether or not they believe they allow for ethical evaluation of equipment. They also talk about medium format and how viable it is in 2024 for wildlife and bird photography.



In This Episode



  • 00:00 - Intro
  • 08:07 - The Leica D-Lux 8 looks familiar
  • 16:39 - YouTube reviews and press trips: are they ethical?
  • 45:40 - Is wildlife photography on medium format a real thing now?
  • 1:04:10 - What have you been up to?
  • 1:09:53 - Tech support
  • 1:10:00 - Is there any advantage to shooting uncompressed RAW?
  • 1:11:16 - How does Jordan process audio for YouTube?
  • 1:13:42 - Are there any tricks to making a video using footage from multiple camera brands?
  • 1:16:30 - Will we ever see a leaf shutter lens in the L-mount to mitigate rolling shutter effects?
  • 1:23:05 - Never read the comments
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Are YouTuber Camera Press Trips Ethical?

Are YouTuber Camera Press Trips Ethical?

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