Most health practitioners build a busy practice by accident.

Word of mouth brings in everyone.

Then you wake up one day packed with one on one clients, burnt out, and wondering why it feels so hard.

The problem is not your skill.

The problem is who you are serving.

In this episode I break down why your single target market matters more than almost anything else.

I will show you how to think about “profitable problem” vs “perfect client.”

And I will explain why the right people make your program look like magic.

Here is what we cover.

– Why a “successful” brick and mortar practice can be a trap
– Why online is harder when no one knows you exist
– The difference between a profitable problem and a perfect client
– The profitable problem test: persistent and severe
– Why severity is subjective, even when the problem is obvious
– Why trying to help the wrong people turns your business into an uphill battle
– The Harvard example and what it teaches you about selection
– The momentum factor and why winners win faster
– How clearer targeting fixes sales and client results at the same time

If you want more profit and more time, this is where it starts.

Pick the right person.

Then build the right process for them.

If you are a health expert, coach, or therapist who wants to grow a scalable business without the grind, listen to this all the way through.

NEXT: 

If you’re serious about scaling your health coaching without the grind or guesswork, then watch the Million Dollar Health Coaching Roadmap on our Youtube → https://youtu.be/xwSu1f1za6Q

It’s the full plan to grow from $0 to $1M+ as a health expert or coach.