BP#5: Wil Lee (Founder, The Littles NFT) on Building an Audience, Finding your Voice, and Work-Life Balance
Description
For this week’s episode, I chatted with Wil Lee, the visionary founder behind NFT project The Littles. A shorter episode (~ 45 minutes), I was blown away at the philosophical and poetic nature of Wil’s mind and can’t wait to have him back in the future.
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A serial entrepreneur based in Vancouver, Wil has been successful for a long time. And yet, like so many in Web3, he has finds himself energized like never before when building family-oriented NFT project The Littles.
In this episode, you'll learn about Wil’s backstory, how he got into Web3, the incredible backstory behind The Littles, how to grow a following, finding your authentic voice, work life balance, and much more.
Follow Wil on Twitter: https://twitter.com/wilxlee
View The Littles: https://thelittles.io/
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2:00 - Background and how Wil got into crypto
7:00 - Origin of The Littles and the importance of emotion to an NFT project’s success
12:00 - How to build a twitter following, find your voice, and endure criticism
26:00 - Work life balance and the irony of starting a project inspired by your family, only to find yourself drowning in obligations
36:00 - Daily practices for cultivating clarity of thought and the humor in basing your blueprint for success based on someone else
41:00 - What’s next for The Littles and book recommendations
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