DiscoverThe Last Brand StandingBajaj Auto vs Hero Honda
Bajaj Auto vs Hero Honda

Bajaj Auto vs Hero Honda

Update: 2021-09-21
Share

Description

Bajaj Auto introduced its first indigenous scooter brand in 1972: Chetak. The Chetak's popularity was so high that apparently it's resale value was greater than it's purchase price.

The partnership of Munjal Family & Honda Motors of Japan was so successful that in 1987, Hero produced its 100,000th motorcycle.

Today’s episode features a huge battle between scooters & motorcycles: Bajaj Auto vs Hero Honda

Tune into this episode, as our hosts Anupam and Ambi discuss from a branding & advertising perspective, what makes 2 wheelers so unique? And how do you put technology in the front of a product when customers only want style?

Follow Anupam Gupta on Twitter:
https://twitter.com/b50?s=09
Follow
Ambi Parameswaran on Twitter:
Follow Anupam Gupta on LinkedIn:
https://www.linkedin.com/in/anupam9gupta

Follow Ambi Parameswaran on LinkedIn:
https://www.linkedin.com/in/aparameswaran

Follow Anupam Gupta on Instagram:
https://instagram.com/b_50?utm_medium=copy_link

Follow Ambi Parameswaran on Instagram:
https://instagram.com/ambimgp?utm_medium=copy_link

You can check out our website at https://www.ivmpodcasts.com/

See omnystudio.com/listener for privacy information.

Comments 
In Channel
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Bajaj Auto vs Hero Honda

Bajaj Auto vs Hero Honda

IVM Podcasts