Balancing Brand Awareness and Performance Marketing in the Cannabis Industry
Update: 2025-08-25
Description
Nicole Hanratty, VP of Marketing at MWG Holdings Group, Inc., will discuss optimizing marketing budgets to meet revenue targets and build brand equity at MJ Unpacked in St. Louis. MWG Holdings, a California-based cannabis holding company, focuses on effectiveness of spend through community outreach, creative campaigns, and strong PR to drive significant year-over-year growth.
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