Bath & Body Works Stock Plummets, New Turnaround Plan Unveiled
Update: 2025-11-20
Description
Bath and Body Works stock plummeted 25% this week due to disappointing Q3 earnings and a grim outlook. The company, led by CEO Daniel Heaf, announced a new turnaround plan, Consumer First Formula, focusing on innovation, brand revitalization, and efficiency. This strategy includes exiting underperforming categories, improving digital platforms, and engaging influencers to attract younger consumers.
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